Registered Since: 2008-09-12 20:37:58
Profile: Danny Brown is co-founder and partner at Bonsai Interactive, offering social media and digital marketing solutions. His blog is featured in the AdAge Power 150 list as well as Canada's Top 50 Marketing Blogs, and won the Hive Award for Best Social Media Blog at the 2010 South by Southwest festival.
We should be in social media – just not right now.
We should start a company blog – just not right now.
We should be making our website more user-friendly – just not right now.
We should be doing a lot of things – just not right now.
Do a Google search for “emotional marketing” and you’ll find a whole bunch of views on what it is and how to tap into it.
One of the best examples I’ve seen recently was the one put forward by Nick Desbarats at this weekend’s TEDx Ottawa event. Nick is one of the brains behind ChoiceBot and [...]
On Christmas Day in 1990, British computer scientist Tim Berners-Lee sent a communication between an HTTP client and receiving server. The result? The Internet as we know it (the world wide web) was born.
Cue almost 30 years of innovation in the way we communicate and do business.
Yet this isn’t the full story.
If someone were to ask you what your brand is, how would you answer them? Would it be your slogan or tag-line? Your logo? Perhaps it’d be your product or service? Then again, maybe it’s your business’s direction. If the question doesn’t give you an immediate answer, don’t worry - you’re not alone.
In today’s business [...]