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[2005-02-23] Direct Mail – Don’t Assume, Just Test and Track
Where to Start: Most novice marketers have definite fixed ideas about direct mail that are way off base - most often in the area of what to spend and how much to do.

[2005-02-21] Paris Hilton's Address Book Exposed
Someone has figured out the password to Paris Hilton's Sidekick phone and posted her number and those from her address book on the internet.

[2005-02-11] Getting Paid for Your Marketing Materials
How many times have you heard the same sound bites come out of your mouth to your clients, prospects, and audiences, almost boring yourself to tears in the process? Imagine generating money directly from those sound bites, from those pearls of wisdom that effortlessly trip off your tongue. Yes, it is completely possible, and here's how to do it.

[2005-02-08] The Top 4 Ways to Profit From The Hidden Revenue In Your Blog
Most webmasters and online business owners know that a blog can bring you additional revenue from advertising, and more traffic from search engines. Then there's the additional benefit of having a great way to spark productive dialogue between you and your prospects.


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