Recent Articles


Will We Know It When You Leave?
Someone I met on the Internet went M.I.A. He recently turned up again, to explain he had been in a serious accident in which he suffered a life threatening injury. He wanted to let the people in our group know he was...

A Little Blog Buzz Goes A Long Way For Artist
Nina Sachie Matsumoto, better known as "SpaceCoyote" on the Net, knows full well the power of Internet buzz. A Japanese manga-style rendering of "The Simpsons" traveled from social networks to office bulletin...

Content Rich Creativity
We have all heard the term content-rich, but what does content rich really mean? Content rich means different things for different individuals, because what one person finds useful, another may not. Content rich is all about providing information that is considered valuable...

SEO - Does It Wreck The Customer Experience?
At the Chicago Search Engine Strategies conference held earlier this month, two themes were repeated in various ways by different panels of speakers that I felt...

Where Are The Women Bloggers In The Tech Industry?
Periodically this question pops up. "Where are the women?" Be they bloggers, or web site developers, or programmers, when it comes to certain industries, suddenly the number of men to women...

Marketers Going After Mommy Bloggers
We all know that marketers are targeting bloggers, hoping to get some word-of-mouth going. And it seems they are going after mommy bloggers in particular, no doubt influenced by recent stats that say most moms...


02.23.07


Test Your Podcasting Knowledge

By Sharon Housley

How much do you know about podcasting?

Take the podcast quiz and test your knowledge.

Question: Are there any size limitations to podcasts?

Answer: There are no maximums or minimums when it comes to podcast size. Obviously, the larger files might intimidate listeners with a slow connection. Podcasts can be successful at any size, generally wise podcasters balance the file size and the quality of their show.

Question: What are ID3 Tags?

Answer: ID3 tags consist of meta data that describe the contents of the audio file (typically ID3 tags relate to MP3 files). ID3 tags generally contain information related to the audio file, including things like title of the audio file, the artist, album, or other relevant information. There is speculation that podcasting search engines and directories will use the information contained in the ID3 tags to categorize, search, and group podcasts in the future.

Question: Are Podcasts are always in the RSS 2.0 format?

Answer: No, while RSS 2.0 was the first version to support enclosures, RSS version 1 also now includes an enclosure tag for podcasting. While the current RSS 1.0 supports podcasting, RSS 2.0 is by far the more popular format for those podcasting. This is not only because RSS 2.0 was the first standard to support enclosures, but also due to the fact that Apple iTunes uses RSS 2.0 for it's podcasts.

Question: Can podcasts be restricted to a specific group of listeners?

Answer: Yes, while there are no provisions in the RSS 2.0 specification for passwords or protecting files, as with any web documents, podcasts can be password protected by placing it in a subdirectory. You can use any security mechanism available on the http server to protect the entire feed or the actual audio file.

Low Rate eCommerce & Retail Plans

Question: Are there any fee based podcasts?

Answer: Yes, while the model has not yet been widely adopted, some publishers have experimented with providing fee based "commercial-free" podcasts. Rather than charging advertisers to advertise in the podcasts, the publishers have monetized the podcasts by charging listeners for the contents of the podcast. Typically the audio file is password protected and only subscribers are able to download or listen to the file. The model is similar to that which the cable shows HBO/Showtime use, where they charge a fee for premium content. It is likely that educational podcasts, or language lessons will adopt this model.

Question: What file formats are acceptable in a podcast?

Answer: It really depends on what your definition of a podcast is. Initially the term podcast referred to any RSS feed that contained an audio file as an enclosure. The usage of the term podcast has expanded and now many people consider any RSS feed that includes a file in the enclosure field to be a podcast. In other words, many people use the term podcast to refer to an RSS feed that has a video file, or power point presentation or other enclosure.

Technically you can put just about any type of file in the enclosure field. If you are referring to a traditional audio podcast, for the sake of compatibility, most podcasters use either MP3 or M4a. The added benefit of using an MP3 or M4a file is that both formats are also supported by iTunes, which allow people to expand their podcast with iTunes tags and include it in the iTunes Music Store.

Interested in additional RSS FAQs visit the RSS Knowledgebase http://www.feedforall.com/podcasting-knowledgebase.htm or subscribe to the RSS knowledgebase feed http://www.feedforall.com/podcasting-knowledgebase.php

About the Author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for FeedForDev http://www.feedfordev.com an RSS component for developers.

About WomensBizNews
WomensBizNewz delivers news, opinion and hands-on expert advice by women and for women in business. It's about Women In Business Achieving Success.

WomensBizNews is brought to you by:

WebProNews.com Jayde.com
MarketingNewz.com SalesNewz.com
CareerNewz.com InvestNewz.com
eCommNewz.com WebsiteNotes.com
AdvertisingDay.com ManagerNewz.com
SearchNewz.com CRMNewz.com

-- WomensBizNews is an iEntry, Inc. publication --
iEntry, Inc. 2549 Richmond Rd. Lexington KY, 40509
2007 iEntry, Inc. All Rights Reserved | Privacy Policy | Legal

archives | advertising info | news headlines | free newsletters | comments/feedback | submit article


Women in Business Achieving Success WomensBizNews News Archives About Us Feedback WomensBizNews Home Page About Article Archive News Downloads WebProWorld Forums Jayde iEntry Advertise Contact