* *

How Testimonials Can Hurt Your Business

March 28th, 2014

Trust.

You can’t sell without it.

Customers only buy from companies they trust and like and one of the best ways to promote trust is by including testimonials on your website or landing page.
Read the rest of this entry »

Are You Losing Customers Because of Business Changes? (Video)

March 7th, 2014

No business can stay the same forever.

A business that never changes will die a slow death.

And what’s really cool about changes in your business is it gives you the opportunity to reinvigorate the connection with your customers.

Yes!

Every time something changes in your business, you should be letting your customers know.

It’s a pretty neat way to retain your customers and help them be even bigger raving fans.

Take a quick two minutes to watch this video and learn this sneaky trick to keeping your customers around.

If you can’t see the video, you can watch on YouTube ==>> How to Keep Your Customers When Your Business Changes

Are you missing out on opportunities to connect with your customers? Do you have a question about what and when you should connect?

Please leave a comment below.

Comments

3 Google+ Tools to Boost Your Marketing

February 14th, 2014

OK, I’ll admit it. Despite being ‘active’ on Google+ for a while, I still haven’t got to grips with it yet.

How about you?

Are you making the most of it?

Probably not.

My lack of Google+ knowledge got me searching for some answers. I wanted to know how to link my Google+ account with my other social media accounts. After all, it’s relatively easy to link the others up, especially with flexible tools such as IFTTT. There had to be a similar solution for Google+.

My search took me to SocialMediaExaminer and their post about 3 Google+ tools that take your marketing to a new level.

For sharing your posts, it looks at Chrome Do Share and Friends+Me. As I don’t use Chrome I thought I’d check out Friends+Me. It is fairly easy to set up giving you different scheduling options, the option to selectively publish posts and it allows the integration of tracking links. The free option allows you to link 2 social media accounts and there are various paid options to link more.

That’s all well and good, but how do you know whether your Google+ posts are being effective? Well, that’s where their third tool comes into play.

Steady Demand provides analytics for Google+. It shows you what’s working on your page, graded using 3 criteria: post length, mentions and hashtags.The pro version of the tool analyses the activity on your Google+ business page.

All in all, these 3 tools will give you the edge when it comes to using Google+ as part of your marketing strategy.

Thanks SocialMediaExaminer, another informative post.

Comments

Banish The 7 Excuses That Prevent You From Blogging

January 24th, 2014

It’s 2014 – what are you going to do this year?

How about starting that blog you’ve been talking about for the past 18 months, but never quite got round to.
Read the rest of this entry »

25 Female Rock Stars Of Social Media In 2013

January 3rd, 2014

Three years ago I read an article on ClickZ listing “social media rock stars” and while I was honored to be listed, there were very few women were on it. I published a blog post with a list of 25 women from my own network that were rocking the social web and a meme was born.
Read the rest of this entry »

Using Social Connections to Boost Your Blog

December 6th, 2013

It’s an age-old problem every blogger faces – how can you be sure you’re writing the right kind of posts that your readers want to read?
Read the rest of this entry »

The 300 Year Old Female Entrepreneur Story You’ve Never Heard

November 8th, 2013

“Started by a woman, in a time when women didn’t start companies.”
Read the rest of this entry »

How To Market Your Business Using LinkedIn

October 11th, 2013

If you are a business professional and not currently on the social networking website LinkedIn, you are missing out on a valuable marketing opportunity. Unlike other social networking websites such as Facebook and Twitter, LinkedIn is purely a professional network with a sole objective of connecting professionals for success.
Read the rest of this entry »

How to Use Instagram for Business

September 12th, 2013

I’m always scouring the internet for new ways to market businesses on line.
Read the rest of this entry »

Customer Service and Twitter

August 30th, 2013

Can Twitter really help your customer service?

Many are still sceptical about that, but it really can.
Read the rest of this entry »


Get Your Site Submitted for Free in the World's Largest B2B Directory!

Email Address:
*URL:
*

*Indicates Mandatory Field

Terms & Conditions